06/04/2020 ~ erik anson

nike-air-zoom-type-summit-white
Image via Kicks on Fire

Hello, good morning, good afternoon to wherever you’re reading this from. We hope everyone is as well as they can be and staying safe. All we can do is try to unify in a tough time like this! Let’s continue to look out for eachother.

Today is a new day and we’re coming to you to broadcast the release of the Nike Zoom Type in the “Summit White” color way. You’ll be able to find the shoes on Nike.com on June 5th for $130.

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We believe there’s a little money to be made with this release so let’s get to it.

Feel free to skip to Release Info and Conclusion now to get the need to know details for this release. 

The N.354 and The Type Inspiration

Nike’s N.354 series has evolved dramatically throughout the last year, the sub-imprint starting simple by way of deconstructed motifs. The N.354 line captures the innovative nature of Nike by creating a place to test unexpected ideas. Denoted by the “-Type” in the name of each style, the N.354 line from NSW continues the exploration with this Zoom-Type as an expression of design innovation. 

But now, after expanding into other noteworthy silhouettes, they’ve turned their Type series into a seeming homage to brutalist design. The now revealed Zoom Type — which effectively plays off the Daybreak before it — seems to forgo the unrefined for an upper cut clean and constructed ostensibly of one suede panel. Lines at the forefoot, profile, and heel simulate paneling while printed swooshes and toe box perforations create texture through different means. Laces then dye in black and loop through the single set of synthetic overlays, complementing that of the performance tread whose tooling seems to borrow from two different molds. Exposed Zoom Air pods in the forefoot and a TPU plate running the length of the midsole experiment with technology, while the hand of the designer is seen in smaller details like the logo treatment, targeted perforation for breathability and exposed stitching for support.

Grab an official look at these right here and expect to find them at Nike.com and select retailers on June 5th.

Image via Kicks on Fire
Image via Kicks on Fire
Image via Kicks on Fire
Image via Kicks on Fire
Image via Kicks on Fire

Nike’s Tech and Aesthetic

It’s no secret that Nike has been on the frontline in terms of footwear technology and innovation. The basketball, running, football, and other divisions of Nike have had a strong showing when it comes to their footwear. For example, having the runner with the fastest recorded marathon time clocking it in a new Nike silhouette! Weather it has been exposed air bubbles, strong yet lightweight materials, legendary movie props, or self lacing shoes; the Swoosh has always been ahead of the curve. 

We’ve always seen shoes like the Air Mags floating around in the ether. But Nike has put in some serious work to make sneakers like that a reality. Of recent, we’ve seen the Adapt technology hit a few different avenues of recent. Shoes like the Adapt Automax, Adapt Huarache, and Adapt BB have been tremendous successes. This Zoom Type isn’t as involved as the aforementioned, but I believe it gives off that certain futuristic look. I commend Nike for giving consumers this aesthetic for such a good $130 price point. We all hope it continues.

Resale Anticipation

Here’s a sneaker that hasn’t had much buzz at all. It’s truly flown under the radar for most, especially considering some of the other heat that’s releasing all around us.

While this isn’t an elusive SNKRS drop, it doesn’t seem like these Zoom Types are getting a huge release to all your typical mall stores – so this would indicate a more limited amount of stock. With that being said I believe there’s money in flipping them.

Combined between early pairs of this “Summit White” color way and the “Menta”, the very minuscule number of sales sold for a good chunk over retail. While it’s a small sample size, we would expect this trend to continue. The speculation now is that the Zoom Type should produce somewhere in the $50+ profit from reselling.

Release Info and Conclusion

RELEASE DATE: Friday June 5th, 2020 
RETAIL PRICE: $130
AVERAGE RESALE VALUE: $180 
RETAIL POINTS: Nike.com

After the release, check your usual spots – StockX, GOAT, Grailed, eBay, Reddit. If you’re looking to sell, I would consider trying to take your business wherever you can incur the least fees.

If you’re new to reselling, this blog has everything you need and more, including the Hypemaster Playbook that is an all-in-one package to begin sneaker reselling. Additionally our SFS cook group is always accepting new members to share strategy with.

Before you go, check out the list of hot shoes to resell in June – we make lists like this every month! Even if something has already released, it still could be a good time to invest in it considering it could still increase in value over time.

Check back on the site frequently and be sure to follow our Instagram too! We have an awesome community of followers who occasionally ask some questions you may be pondering too.

What are your thoughts on the Nike Zoom Type in “Summit White”? Do you like seeing new technology like this? What are some of your other favorite tech heavy sneakers? 

Thank you all, have a powerful week. 

– Erik