Air Jordan 12 Reverse Flu Game Release Date and Resale (Full Guide)

Learn Sneaker Reselling
12/14/2020 ~ Mohammad Yousaf

Air Jordan 12 reverse flu game release date, official images, and estimated resell

Nike often flips the switch on iconic colorways and this time, it’s for the Air Jordan 12 “Flu Game”. The Air Jordan 12 Reverse Flue Game Release Date is December 26 with a retail price set at $190. keep reading as we go through all of the details regarding this hyped new Air Jordan 12!

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Coming back to the Air Jordan 12 Reverse Flu Game, not only is this a hyped sneaker but you can also expect some decent profits if you can manage to cop. But first, let me walk you through the history of this iconic silhouette.

Skip to the conclusion for summarized info.

Air Jordan 12 History

From Dribbble

The Air Jordan 12 has a more peculiar story relative to other Jordan Brand sneakers. The Air Jordan 12 was inspired by women’s fashion; which Michael Jordan knew a lot about. He wasn’t, however, ever even insecure about wearing something too feminine like bracelets.

The sneaker was particularly inspired by the 19th century Women’s shoe called the “Nishiki”. As far as inspirational material goes, however, that’s not all. Surprisingly enough, the Air Jordan 12 is also inspired by the Japanese Rising Sun flag.

The stitching that drips down the lateral sides of the sneaker represents the rays of the sun. Furthermore, the “23” branding is written as “two 3”. That’s because it was how MJ wanted it to be. Different.

Thus, the “Two 3” now appears on the tongue of the Air Jordan 12. This sneaker further featured a Zoom Air Unit which was the first-ever on an Air Jordan. A tweaked herringbone pattern for superior traction and a carbon fiber shank plate was also added.

Ever since releasing in 1996 for $135, we’ve seen various new colorways and re-releases. We’ve also seen new and retro sneakers recently such as the Air Jordan 12 Concord and Air Jordan 12 Indigo. Now, it’s time for the reintroduction of the Air Jordan 12 “Flu Game”.

“Flu Game”| A Fan Favorite

FOX Sports

June 11, 1997, marks an important day not just for Michael Jordan but also for the Air Jordan 12 as it reached legendary status.

It all happened when the Bulls were behind in their series against the Utah Jazz in the NBA finals. The Chicago Bulls were hanging on for survival as the next game was crucial and to make matters worse, Michael was suffering from severe symptoms of the flu.

Then in a miraculous turn of events, Michael Jordan shocked the world with an almost flawless performance. leading the Bulls to a 90-88 victory. The sneakers he wore during that legendary game was the Air Jordan 12 Black and Red.

The Bulls then went on to win the 1997 NBA finals which enshrined Michael Jordan’s performance in the hearts of fans all over the world. The sneaker was later dubbed as the “Flu Game” and over the years we’ve seen multiple renditions. All of which are quite profitable in reseller markets.

To estimate resale for the latest Air Jordan 12 Reverse Flu Game, let’s head over to StockX to assess some of them.

Air Jordan 12 Flu Game (2003)

From StockX

Retail Price: $135

Peak Resell: $550

Release Date: 10/01/2003

Colorway: Black/Varsity Red

This early retro featured an almost identical color blocking to the originals that dropped back in the 1990s.

It features a black leather upper at the top while down below, a textured leather mudguard and toe region provide a stark contrast. The red overlay extends all the way to the heel while also touching the heel pull. A red outsole and midsole complete the look.

These have been very popular recently on reseller markets as the average price per pair is a respectable $400. That’s a pretty high gross profit of around $265 per pair. At peak resale prices, gross profits are as high as $415. Since this is one of the earliest retros, the Air Jordan 12 Reverse Flu Game likely won’t be as profitable.

Air Jordan 12 Flu Game (2009)

From StockX

Retail Price: $150

Peak Resell: $600

Release Date: 11/27/2009

Colorway: Black/Varsity Red

This AIr Jordan 12 also stays well true to the originals with a seemingly quilted black upper which is actually leather.

Down below, the same red half of the sneaker extends all the way to the heel and heel pulls. Black laces blend in well with the black leather while a red midsole and outsole complete the look.

The average selling price on StockX for this is also a respectable $400 which is a gross profit of $350. Resellers have also been selling them for around $600 recently which is quite impressive. Still, the Air Jordan 12 Reverse Flu Game 2020 will likely not have a resale value as high.

Air Jordan 12 Retro Flu Game (2016)

From StockX

Retail Price: $190

Peak Resell: $635

Release Date: 05/28/2016

Colorway: Black/Varsity Red

This Air Jordan 12 was the last retro of the Flu Game colorway before the reverse Flu and will likely serve as the best example when estimating resale for the Air Jordan 12 Reverse Flu Game.

It features a smooth leather upper shrouded in black and a pebbled leather on the mudguards and toe region. A red outsole and midsole complete the look.

The average selling price on reseller markets is $375 which is an average gross profit of $185. At peak resale, gross profits are as high as $445.

Air Jordan 12 Reverse Flu Game| Detailed Look


Retail Price: $190

Estimated Resell: $300

Release Date: December/26/2020

Colorway: Varsity Red/Black

The latest rendition of the Flu Game Air Jordan 12 features a flipped color blocking with a change-up of materials as well.

The Varsity Red and Black are now featured on opposite sides as varsity red now covers the top half of the sneaker. The normally smooth leather is also swapped out for suede that provides a contrast not just with its color but also its texture.

Down below, the mudguards now feature a pebbled blacked leather resembling a reptile’s scales. Black eye stays and laces provide a contrast that sits atop a red throat with “TWO” and “3” written across them.

A Jum-Man is featured on the heel tabs while a “23” presents itself on the rear of the sneakers. Black insoles are embellished by a contrasting red Jump-Man while a black midsole and red/black outsole with snake-skin detailing finishes off the design.

Take a moment to enjoy these detailed images.


Estimated Resell Value

These sneakers will likely instantly sell out since they’re so hyped and widely covered. Your chances of copping a pair are slim unless of course, you join our exclusive Winner’s Circle. There, you’ll be given valuable insider knowledge that can help you cop potentially cop multiple sneakers!

Using my estimated resell value for $300, expect profits of over $100 per pair. Those profits may even be higher if you can sell on websites that offer service fee waivers such as eBay. Selling locally is also a preferable option.

Air Jordan 12 Reverse Flu Game| Where to Buy

The Air Jordan 12 Reverse Flu Game Pre Orders are live now via select retailers and they will drop on December 26th Via Nike SNKRS. The retail price is confirmed to be $190 for men while the shoes will also be released in family sizing.

You can access the Air Jordan 12 Reverse Flu Game StockX link here.


Air Jordan 12 “Reverse Flu Game”

Retail Price: $190

Estimated Resell: $300

Release Date: December/26/2020

Where to Buy: (Retail) Nike SNKRS

                       (Resale) StockX

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In other news, Nike is set to drop some heat this December with the Sean Cliver Nike SB Dunk Low and the Air Jordan 11 Adapt.

Have a great week everyone!

-Signing off

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