January 1, 2021

Written byMohammad Yousaf

Nike Dunk Low “Sail Coast”-Release Date and Resale Guide

Nike Dunk Low “Sail Coast” Release Date, Official Images, and Estimated Resell

Nike enters 2021 with a total of 5 new Dunk highs and lows in the first two weeks alone! Today, we’ll be taking a detailed look a the Nike Dunk Low “Sail Coast” (W) which has a set Release Date of January 7th, 2021, and a retail price of $100. Among the 5 Nike Dunk releases, the “Sail Coast” will be releasing in women’s exclusive sizing.

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Before we take a closer look at the Nike Dunk Low “Sail Coast”, let me walk you through this iconic sneaker’s history.

Skip to the conclusion for summarized information all in one place.

Nike Dunk| Iconic

Peter Moor, who also designed other popular Nike sneakers such as the Air Jordan 1 and the Terminator, took inspiration from those sneakers and came up with the Nike Dunk.

Initially, they only wanted the Dunk to be a basketball sneaker with no idea of an entirely new untapped market with a lot of potentials.

The realization came when they made too many of the Air Jordan 1s which started sitting on shelves collecting dust. Due to lack of demand, it saw various price cuts that attracted a different consumer base.

Skateboarders that wanted a low-cost sneaker with good traction and ankle support, saw the Air Jordan as the perfect sneaker and started to adopt it as their primary skateboarding shoes.

The Nike Dunk launched in 1985 with a more advanced design than its predecessors. It came at an ideal time and reinvigorated basketball culture for many. The SB dunk, however, was officially released in 2002 and was directly inspired by it.

We’ve seen multiple Nike Dunks Lows in 2020 such as the Dunk Low Lemon Wash and the Dunk Low CPFM which were both unconventional and exciting new colorways that did tremendously well on primary and reseller’s markets.

This year, Nike is seemingly going in with more toned-down color tones such as with the Nike Dunk Low “Sail Coast”.

Nike Dunk 2021| Too Many Too Fast?

The Frequency of the new Nike Dunk release seems to be pretty high and it’s very clear why. The Nike Dunk and SB Dunk was one of, if not the most popular sneaker of 2020, and Nike wants to invest more into it. Making the sneakers more accessible to everyone would boost sales and revenue.

Although that would be good for the company, I expect resale for them to gradually decline over time as more sneakers are released. One of the best parts about the Nike Dunk and SB Dunk is its scarcity, not everyone can get their hands on one.

That feeling of possessing something rare is part of what makes the Nike Dunks so iconic. With so many frequent releases, it may just dwindle down its popularity and ultimately, its resale profit potential.

That, however, is just a theory and these kicks are currently still killing it on the primary and the reseller’s markets alike. To help us estimate the demand for the latest Nike Dunk Low Sail Coast, let’s head over to StockX.

Nike Dunk Low SP Kentucky

Retail Price: $100

Peak Resell: $750

Release Date: 03/14/2020

Colorway: WHITE/VARSITY ROYAL

The Nike Dunk Low Kentucky and Syracuse released earlier this year in celebration of the Dunk’s 35th anniversary. This sneaker debuted during Nike’s College Colors program in 1985 which released sneakers in school-themed colorways for 12 specific basketball programs.

The Nike Dunk Low Kentucky features slightly similar color tones to the Nike Dunk Low Sail Coast. Crisp white underlays give way to Varsity Royal blue overlays along the toe, eye stays, ‘Swooshes’, and rears. A white midsole and dark blue outsole complete the look.

The average selling price on reseller markets is currently $320 which is an average gross profit of $220 per pair. These sneakers have even earned resellers profits up to $650! Obviously, the “coast” colorway won’t be as profitable but it’s interesting to see how valuable a good Nike Dunk can be.

Nike Dunk Low Disrupt Game Royal (W)

Retail Price: $110

Peak Resell: $350

Release Date: 09/04/2020

Colorway: SUMMIT WHITE/GAME ROYAL-SUMMIT WHITE

The Nike Dunk Low Disrupt Game Royal debuted in 2020 and featured an entirely refreshed design for the Nike Dunk Low. They came in women’s exclusive sizing and featured an overall boxier design.

This Game Royal colorway features a white base with Game Royal overlay, similar to the aforementioned “Kentucky” colorway. A thick white midsole and blue outsole complete the look.

The average selling price on StockX is around $180 which is a gross profit of $70 per pair. The Nike Dunk Low Disrupt lineup, although it sold well, isn’t super profitable. So you can expect the Nike Dunk Low Sail Coast to have a higher average selling price.

Nike Dunk Low Glacier Blue (W)

Retail Price: $60

Peak Resell: $400

Release Date: 01/01/2003

Colorway: White/Glacier Blue

This Nike Dunk Low released back in 2003 and features similar color tones to the UCLA jersey. Although these sneakers are in no way affiliated with the university, similar baby blue overlays cover these shoes. A white midsole and grey outsole completes the look.

On StockX, the average selling price is almost $300 while also being sold for as high as $400. I believe the Nike Dunk Low Sail Coast will have a similar resale value.

Nike Dunk Low “Sail Coast”| Detailed Look

Retail Price: $100

Estimated Resell: $250+

Release Date: January/07/2021

UPDATE: February/04/2021 (US)

Colorway: SAIL/COAST-UNIVERSITY GOLD

Earlier in December of 2020, the University of California revealed their collaboration with Jordan Brand which will likely take effect from July 2021. In celebration of this partnership, Nike is set to release a few UCLA themed sneakers along the way, including this women’s Nike Dunk Low Sail Coast.

These sneakers don UCLA jersey’s off-white and baby blue colors with hints of university gold in certain places. The base for the sneakers is Sail leather which shows up on the side panels, perforated toe boxes, and rears.

Meanwhile, baby blue overlays cover the toe regions, laces, eye stays, tongues, ‘Swooshes’, and rears. Inside, you’ll find golden insoles that are contrasted by baby blue “NIKE” branding. Golden hits also appear on the tongue branding and “Nike” embroidery on the heel tabs.

A clean Sail midsole and “Coast” outsole complete the look.

Take a moment to enjoy these detailed images.

Estimated Resell Value

As with most Nike Dunks, I believe these will sell out instantly. You’ll likely have a hard time copping a pair, however, we can help you out with that. Join our Winner’s Circle for valuable insider knowledge to help you cop the most profitable sneakers!

Using my estimated resell value of $250, you expect profits of around $150 per pair or more. The larger sizes will likely be a lot more profitable. Bids on StockX already range over $350 so make sure these sneakers are on your “must-cop” list!

Nike Dunk Low “Sail Coast”| Where to Buy

You can buy these sneakers at select retailers and Nike.com on January 7th, 2021. The retail price is set at $100 for women’s sizes.

You can also buy them today at reseller’s websites such as StockX.

Conclusion

Nike Dunk Low Sail Coast

Retail Price: $100

Estimated Resell: $250+

Release Date: January/07/2021

UPDATE: February/04/2021 (US)

Where to Buy: (Retail) Nike 

                       (Resale) StockX

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In other news, Nike is set to release 2 new Dunk Highs in the Nike Dunk High Vast Grey and Football Grey!

Have a great week everyone!

-Mohammad

Author

Mohammad Yousaf

As a business student, Mohammad was thoroughly impressed with where the secondary market was heading for sneakers. He quickly realized that what used to be considered as a side hustle, was now the main income stream for many. He has studied the game ever since.